Soundlab – Celebrating 100 years of the Leica Camera

2014 marked the 100th anniversary of the very first Leica Camera. A compact camera that helped to revolutionise photography. Photographers could now leave the studio with a lightweight camera and explore the world through a lense.

Soundlab is an unbelievable project. Courtesy of Saatchi & Saatchi with art directors Bruno Oppido and Gabriel Guidelha this is a truly inspiring piece of work. Instead of boring anyone with what it is about… I suggest you sit back and feast your eyes on this:

SoundLab from Bruno Oppido on Vimeo.

What a great concept! Combining sound and images and history – it’s my ideal scenario and the end result looks unbelievable. The typography is a real treat too! Wow!