A simple “hello” designed to showcase myself and my work to potential clients and collaborators. Included in the mailer is a mini portfolio (with a special Lionel Richie style hello on the front), some postcard prints of my work, CV and cover Letter printed onto GF Smith Pristine White colourplan. Personal brand colours are a simple black and white combination with a teal accent and stripe pattern. Typefaces are limited to Freight Sans Condensed in uppercase for all display and headers, while Gill Sans is used for the body in my branding.

• Branding